Seriously, you people should really read this article:

The Ugly Truth About Imus, Power and the Press - Newsweek Business - MSNBC.com

I felt like 'Big deal' before I read it.

"April 11, 2007 - The fallout from Don Imus’s racist and misogynistic remarks about the Rutgers women’s basketball team has led to one of those periodic and quintessentially American paroxysms of disapproval, contrition and repentance. But the response of the mainstream media—and CBS radio and MSNBC, in particular—is as hypocritical as it is revealing.
Using stereotypes—about blacks, Jews, women, and gays and lesbians—has been a part of Imus’s act for decades. I first listened to his show when I moved to New York in 1989 as a 22-year-old writer for NEWSWEEK. His comedy skits were often the subject of water-cooler discussion, so I felt Imus was must-hear radio. But I soon discovered his blatantly racist skits made my skin crawl. His “jokes” in the 1980s and ‘90s included skits in which the radio host and his sidekicks mimicked African-American public figures with deeply offensive stereotyped voices or called them racial names—like “bugaloo” for Johnnie Cochran, or “cleaning lady” for reporter Gwen Ifill.
Former Newsday columnist and editor Les Payne began writing about Imus’s racist invective as far back as the 1970s. And the liberal Web site TomPaine.com’s archive is full of “Imus Watch” items detailing his racist, sexist and homophobic remarks over the years.
In a May 23, 1993, column, when Imus was “on the verge of national syndication,” Payne wrote: “No advice on good taste breaks through the studio din, where, like David Koresh in his tower, Imus works surrounded by a choir of white male sycophants doing backup singing ... Black female celebrities, such as Oprah Winfrey and Aretha Franklin, are invariably put down as ‘black hos.’ Funny? I don’t think so. Rumors of a relationship between Whoopie Goldberg and Ted Danson struck [producer Bernard McGuirk], to the roar of the white male locker room, as ‘jungle retardation.’ Upon hearing his boss cite a black woman defending Imus against my criticism, McGuirk, in his best Amos ‘n’ Andy voice, mocked, ‘You ain’t no racist, Mister Imus, nah suh. No, thank you, I don’t want no watermelon!’"